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Building Powerful Personal Brands with Strategic Copywriting

As we bound towards the halfway point of 2025, the spotlight sharpens on the power of personal branding. In a more competitive landscape than ever before, if credibility is currency, then everyone’s at the bank, looking for a loan. No longer an optional bonus, strong personal branding is non-negotiable. Much…

LesleyMay 27, 2025

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The 2024 King’s Award for Enterprise

What could winning the world's most prestigious business award do for your company? A King’s Award for Enterprise (KAE) showcases a business as among the most dynamic, innovative and far reaching around. It reassures customers, attracts new clients, motivates staff and makes local communities proud. As well as being able…

LesleyMay 21, 2024

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Top 5 ways to showcase your success

Canny companies never miss a chance to shout about their success. You’ve done well, you’re proud of it, so share it with the world! Aside from websites and social media, there are many ways to highlight your work so that you only increase trust with current and prospective customers,…

LesleyJuly 26, 2023

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Here’s why ChatGPT and Bard will never replace great human copywriting

Exciting but terrifying at the same time, the advancement in the technology of the chatbot is hitting the headlines. However, reviews and reports about the new and competing innovations ChatGPT and Bard have been somewhat sceptical. Who is in the game: This is an intensely competitive race to the…

LesleyFebruary 21, 2023

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Award-winning copywriting

Entering awards is not only a great opportunity to boost the profile of your business and increase credibility but also a fabulous moment to shine the light on a special individual – a team member, friend, or family member – who is doing something extraordinary. At Editing Edge, and through…

LesleyJanuary 12, 2023

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The Queen’s Birthday Honours List 2022

The Queen’s Birthday Honours List is a moment to recognise and celebrate amazing people across the UK – not just the celebs, but ordinary people doing extraordinary things. This is an uplifting time of the year. And of course, 2022 is an extra special year being the Queen’s…

LesleyJune 9, 2022

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